Luke is the Sponsorship Senior Lead at Channel 4 where he has worked for over ten years and brings a wealth of expertise. Within the broadcaster he has also held the roles of Group Partnerships Manager and Sponsorship Lead. His deep-rooted passion for sport, coupled with extensive industry knowledge, enabled him to establish himself as a specialist in sports broadcast sponsorship.
Prior to joining Channel 4, Luke held senior positions across media and advertising companies. This includes serving as Account Director at Cherry London, Head of Sponsorship at Absolute Radio, and producer of ‘Rock n Roll’ Football at Virgin Radio. In addition, his industry impact was acknowledged when he was named in the 2010 Media Week ‘30 under 30’.